YouTube announced its biggest Partner Program overhaul since 2018, doubling monetization thresholds for new creators and adding a monthly Shorts earnings gate,

Disney is licensing TikTok creator content for Disney+ in a landmark deal bridging short-form social video and traditional streaming.

X is overhauling creator monetization to reward original posts over engagement farming, shifting the platform's payout structure.

Sofia Murillo, a rising beauty influencer, died alongside her mother and grandmother when a helicopter crashed in Brazil, adding to a list of influencer deaths

The streaming platform affiliated with Stake.com has officially introduced ad revenue for creators nearly four years after launch.

A former Thai MP confessed to shooting a senior local official during a livestream call with a YouTuber.

YouTube announced its biggest Partner Program overhaul since 2018, doubling the watch-time requirement for new creators to 8,000 hours, raising the Shorts thres

YouTube is rolling out its cheaper ad-supported Premium Lite tier across 57 additional markets, with creator payouts drawn from a 60% subscription revenue pool.

Rising progressive Democrat candidate reportedly removed at least 100 YouTube videos that he said no longer reflect his beliefs ahead of a campaign launch.

Users are unhappy with a new YouTube behavior that automatically launches Shorts content without direct interaction.

Google informed the Delhi High Court that a Dhruv Rathee video deemed defamatory has been withheld in India.

South African authorities are planning age verification systems for YouTube and TikTok to enforce age-based content restrictions.

Twitch fills top marketing and communications roles with seasoned executives from Google and Shopify, signaling a leadership refresh.

The left-wing Twitch streamer's growing political influence sparks debate within the Democratic Party about courting young male voters versus progressive overre

A US court ruling allows thousands of lawsuits against Meta and other tech companies over social media addiction claims to proceed, with potential implications

Spotify reportedly views Twitch as a strategic asset in its competition with YouTube for creator and audience attention.

The streamer feud intensifies as Hasan Piker argues Asmongold deserves permanent removal from both platforms.

Resurfaced clip of Hasan Piker saying he wants to 'destroy the white race' draws Elon Musk's attention; Piker responds by saying he identifies as white.

The 9th Circuit Court of Appeals rejected the companies' bid for an immediate appeal on Section 230 grounds, allowing over 2,400 consolidated lawsuits alleging

The White House Office of Management and Budget ended the 2023 ban on TikTok for executive branch devices following ByteDance's ownership restructuring that add

Pennsylvania's top law enforcement officer filed a state lawsuit against TikTok alleging the platform's design addicts minors and exposes them to inappropriate

YouTube increased the required watch hours and Shorts view counts for the YouTube Partner Program, making it significantly harder for new creators to earn ad re

The European Commission opened a channel with Meta and TikTok to verify content about irregular entries to Ceuta after a TikTok rumor sparked a migration surge

TikTok is requiring most US staff to return to the office five days a week, ending hybrid flexibility for its American workforce.

KRAFTON India turns popular YouTuber CarryMinati into a fully playable BGMI character with a boss battle and co-designed in-game collection, launching August 15

A new study reveals 67 percent of content creators make under $10,000 annually, underscoring the economic precarity of the creator profession.

A growing industry trend sees Hollywood studios recruiting digital creators to develop and direct feature films.

Kai Cenat's fatal mistake of holding a shield instead of a totem cost iShowSpeed hours of hardcore progress, ending their 10-hour Minecraft run.

Korean ecommerce platform Cafe24 integrates YouTube's Creator Partnerships API, enabling direct creator-commerce connections.

A Korean YouTuber sparks online backlash after filming content at a Japanese mixed-gender bathhouse where filming is prohibited.

The multi-platform partnership brings six iHeartPodcast titles including the Jonas Brothers show to Disney+ and Hulu, accelerating the streaming services' push

The change makes it twice as hard for creators to qualify for Google ad revenue, impacting podcasters and video creators on the platform.

Apple's new video monetization tool allows any podcaster to earn revenue from video episodes, lowering barriers previously limited to large shows.

The feature, still in testing, has not yet spooked advertisers but could reshape podcast ad economics if widely rolled out.

iHeart's Q2 earnings show podcast revenue surging as the company's audio business shifts toward on-demand and video formats.

Brand investment in podcast advertising continues to grow rapidly, signaling strong industry momentum.

Netflix will host an extended GTA 6 preview stream, with Take-Two's CEO teasing more trailers after the event and new gameplay features reportedly leaking onlin

The free remote-play app Asobi enables streaming from owned PS5s and PS Plus cloud games to Steam Deck, SteamOS devices, and PC, bypassing the need for a PlaySt

The dark witchy action game from Assassin's Creed creator Patrice Désilets launches in early access sooner than expected.

Twitch appoints Christine Cassis, a former Google executive, as its new Chief Marketing Officer.

Take-Two Interactive's CEO forecasts that the majority of game consumption will move to commercial cloud-streaming models by roughly 2029.

The developer behind Until Dawn and The Quarry is cutting jobs as part of a restructuring.

YouTube is raising the subscriber and watch-time requirements for the YouTube Partner Program, tightening monetization access for smaller creators.

A new CreatorIQ study reveals a persistent gap between what brands say they value and how they actually pay creators.

The study highlights that despite brand rhetoric favoring authentic engagement, creator pay remains tied to follower counts.

A report indicates the majority of creators still earn modest incomes from content creation alongside other jobs.

Business Insider reports a platform income split, where high-earning creators gravitate toward Instagram while mid-tier creators rely on TikTok.

MrBeast appoints a dedicated TikTok lead and the creator's TikTok presence is already seeing record-breaking performance.