STRM Podcasts

Podcasting remains iHeart's growth engine even as broader advertising weakness pressures the company's earnings.

The consolidation reflects publishers combining audio and video production as video podcasts become central to audience strategy.

eMarketer data points to accelerating audio consumption, supporting advertisers' continued shift of budgets into podcast inventory.

Measurement gaps and quality concerns remain the main drag on podcast ad spending growth, per new survey data.

In-car listening is emerging as a key battleground where podcast consumption outpaces music streaming services.

CMOs are scrutinizing podcast ad performance more closely, and sponsor churn is being read as a signal of maturing buyer expectations.

Japan stands out as one of Apple Podcasts' fastest-growing markets, signaling room for podcast expansion in Asia.

Advertiser demand for podcast inventory remained resilient in October despite broader softness in the ad market.

The milestone underscores the scale independent narrative podcast networks have reached in the UK and beyond.

The co-founder's departure marks a leadership change at one of radio and podcasting's most influential consulting firms.

The WNBA star's public update on her rehab doubles as a podcast comeback for one of the league's most visible player-hosted shows.

Reese's break from her podcast became a flashpoint in the sports-media discourse around athlete-hosted shows.

The trio joins a wave of comedy talent launching independent shows outside traditional network structures.

The creator's move into a weekly interview show reflects the shifting path from platform-native content to podcast franchises.

ITV adds another athlete-hosted show as broadcasters continue investing in podcast tie-ins for sports audiences.

The rollout gives independent podcasters in more markets access to automated ad monetization tools.

The network is expanding its sports slate to bring U.S. major league coverage to Spanish-speaking listeners.

Organizers are expanding expo space and adding a video-focused stage as the industry event grows.

Audience research shows video and audio podcast consumption diverge enough to require distinct production approaches.

The branded security show becomes part of a growing cybersecurity podcast network.

The Irish broadcaster faces criticism over the appointment, highlighting scrutiny of who gets major audio hosting roles.

The question of paying to avoid ads speaks to the public broadcaster's balancing of membership revenue and sponsorship.

The show is being touted as a test case for how public radio builds new podcast audiences.

The branded episode examines how AI-driven search is shifting consumer trust in marketing.

A niche independent show took a top honor competing against larger podcast names.

The soap veteran adds another celebrity-hosted show to the expanding podcast landscape.

The true-crime show returns with a new season titled 'Uncle Paul'.

The trade-focused show targets wine industry professionals with operations coverage.

The acclaimed true-crime series returns with a season that leaves some central questions unresolved.

The interview series continues its run profiling business leaders.

Trade roundup covers SpotsNow, Descript and The Trade Desk alongside podcast ad platform moves.