Disney+ and TikTok launch global deal to bring short-form creator content to the streamer
The partnership brings TikTok creator-made vertical videos to Disney+, blending short-form social content with traditional streaming.
marketech apac · +14 outlets
YouTube doubles watch hour monetization threshold for creators
YouTube raises the bar for creator monetization, requiring more watch hours to qualify for the Partner Program and share ad revenue.
Hello Partner · +14 outlets
Amazon scrapes Twitch streams for AI training on opt-out basis
Amazon uses public Twitch content to train AI models, giving streamers only an opt-out choice, raising creator consent concerns.
The Tech Buzz · +3 outlets
DBA acquires boutique management shop to help influencers build businesses
Creator talent giant DBA is buying a boutique management firm to expand services helping influencers launch their own companies.
Business Insider · +2 outlets
Meta pays for controversial content; The Economic Times examines what that means for user feeds
Meta's policy of compensating for certain controversial posts raises questions about content moderation and algorithmic amplification.
The Economic Times
Facebook launches standalone Creator Studio app with AI tools
Facebook releases a dedicated Creator Studio app featuring AI-powered tools for content management and production.
Adgully.com · +14 outlets
Australian distributor of Logan Paul and KSI's Prime collapses under $8m debt
The Australian distributor for Prime Hydration, founded by Logan Paul and KSI, goes under with $8 million in debt, terminating all staff.
Buzzincontent · +2 outlets
YouTube to screen creator shows at TIFF, host inaugural Creator Festival with Variety
YouTube partners with the Toronto International Film Festival to showcase creator content and launch a creator-focused festival.
Yahoo · +2 outlets
Startup Cognition in new funding talks at $40 billion valuation
AI startup Cognition is reportedly in early talks to raise a new round valuing the company at $40 billion.
The Economic Times · +14 outlets
OpenAI's influencer retreat flop seen as a warning for AI brands
OpenAI's poorly received influencer retreat highlights the risks AI companies face when engaging the creator community.
DesignRush
Cover Corp admits Hololive streaming hours fell to fund live event push
Cover Corp shifts resources from streaming to live events, causing a drop in Hololive VTuber streaming hours.
Tech Times · +1 outlets
Kickstarter's first Black CEO discusses opening doors for Black creators
Kickstarter's CEO shares plans to expand opportunities for Black creators on the crowdfunding platform.
The Root
AI-generated work cannot be protected for copyright even with human touch-ups
Current copyright law does not protect AI-generated content even when cosmetically edited by humans.
Moneycontrol.com · +14 outlets
TikTok orders US staff back to office five days a week starting in September
TikTok mandates a full return to in-person work for its US employees beginning September.
Net Influencer · +14 outlets
Pocket Aces names Vinay Pillai as CEO; co-founder Aditi Shrivastava moves to board
Indian digital media company Pocket Aces appoints a new CEO as its co-founder transitions to the board of directors.
storyboard18.com · +7 outlets
X's new creator rewards model could impact India's influencer economy
X (formerly Twitter) changes its creator payout structure, with potential ripple effects for India's growing influencer market.
IMPACT Magazine · +3 outlets
Filmhub invests in creator economy through new deal with UnderCurrent
Filmhub partners with UnderCurrent to expand its investment in the creator economy, opening new distribution pathways.
Variety · +1 outlets
Kinetik launches For Teams: AI agent managing social and influencer marketing campaigns
Kinetik releases an AI team agent designed to automate and manage social media and influencer marketing workflows.
PR Newswire