LeBron James sends cease and desist to 'Bron AI' sports betting app over unauthorized likeness
The dispute highlights growing friction between sportsbooks, AI-driven apps, and star athletes over name, image, and likeness rights.
Read at Fox News →Full coverage · 9 outlets
- Fox News · lead
- Front Office SportsLeBron James Demands AI Betting App Stop Using His Likeness
- Inquirer.comLeBron James sends cease and desist to AI Betting App using his likeness, source confirms
- The New York TimesLeBron James, Luka Dončić reps demand company remove images from betting app
- Yahoo SportsLeBron James' lawyers send cease and desist to AI sports-betting app that used his name and likeness
- ESPNLeBron James' reps send cease-and-desist letter to 'Bron AI' sports betting app
- theJasmineBRANDLeBron James Sends Cease-And-Desist Letter Demanding Sports Betting App Stop Using His Name & Likeness Without Permission
- Hoops WireLeBron James’ reps send cease-and-desist letter to ‘Bron AI’ betting app
- InquirerLeBron James sends cease and desist to AI Betting App using his likeness, source confirms